Attract and retain: building a winning talent strategy

Thursday, March 27

11:30 AM - 1:00 PM

Dutch's Daughter (IN PERSON ONLY)

Program Description

This workshop is designed for HR professionals, talent acquisition specialists, and business leaders who are ready to elevate their approach to workforce strategy. Participants will learn how to leverage employer branding, cutting-edge recruitment techniques, and effective retention practices to build a resilient and high-performing workforce. By the end of the session, you will be equipped with actionable strategies to build a resilient, high-performing workforce that not only attracts the best candidates but also nurtures and retains them for long-term success.

Learning Objectives

• Analyze Talent Market Trends: Understand current labor market dynamics and identify how trends impact both attraction and retention strategies.
• Develop a Compelling Employer Brand: Craft and communicate a strong employer value proposition that differentiates the organization as an employer of choice.
• Enhance the Recruitment Process: Design and implement recruitment strategies that optimize the candidate experience and attract high-caliber talent.
• Implement Effective Retention Strategies: Develop and deploy initiatives—such as career development programs, competitive compensation plans, and employee engagement practices—to increase employee satisfaction and reduce turnover.
• Utilize Data and Analytics: Leverage metrics and analytics to assess the effectiveness of talent strategies, enabling continuous improvement and evidence-based decision-making.
• Align Talent Strategy with Business Goals: Integrate talent management initiatives with broader organizational goals to drive performance and foster sustainable growth.

Speaker Bio

Tressa Manns is a certified speaker, facilitator, business strategy coach, and talent acquisition consultant with over 20 years of experience in corporate leadership, talent acquisition, and business development. Known for driving measurable results in employee engagement, resilience building, burnout prevention, and organizational change, Tressa has secured top talent for organizations like Akima, Northrop Grumman, Microsoft, and Lockheed Martin in the cleared space. As she now focuses more on speaking and coaching, her recent clients include DHL, Eastern Panhandle SHRM, DC Lead, CHEP Inc, LexisNexis, Aramark, and James Madison University. Serving as the CEO of Convicted to Grow Coaching LLC, she offers consulting, workshop facilitation and coaching in strategic HR, confidence building, work life harmony, leadership development, recruiting , retention, and entrepreneurship.

LinkedIn - https://www.linkedin.com/in/coachtressa/

Thank you to our Sponsor